Our Founding Spirit, Alive Today
At TOTO, we’ve always been inspired by a desire to improve everyone’s quality of life. Through almost a century rich with innovation, TOTO has changed the perception of what a bathroom can be — and how it can be used.
Our founder, Kazuchika Okura, had a vision more than one hundred years ago in 1912, before the concept of public sewage systems was widespread in Japan. After seeing more advanced systems overseas, he was moved to establish a ceramic sanitary ware laboratory to develop healthier and cleaner living spaces.
In 1917, Okura founded Toyo Toki K.K. (which became known as TOTO LTD.) to supply the market with these products. TOTO was founded on a commitment to provide a comfortable living space for people, while always protecting the planet and its water.
Japan’s rich artistic heritage in pottery and porcelain is alive in every TOTO product we create today. Throughout our expansion worldwide, TOTO has remained true to the Japanese traditions that have shaped our Company Motto and Philosophy.
created in 1962
Take pride in your work, and strive to do your best.
Quality and Uniformity | Service and Trust | Cooperation and Prosperity
TOTO strives to create a great company that is trusted by people around the world and to contribute to the betterment of society.
To achieve our philosophy, TOTO will:
Timeline of TOTO Innovation
click years for details
The Heart of TOTO Culture:
TOTO has always embraced technology, pursued the highest levels of cleanliness, incorporated high aesthetic standards, protected the environment, and worked to improve people’s lifestyles. Because we continually innovate in all of these areas, TOTO has become the world standard of excellence for a quality bathroom experience.