TOTO Expands US-Based Manufacturing With $224M Facility for Luxury Toilets

When TOTO executives, state officials, and international dignitaries gathered in Morrow, Georgia, this August to celebrate the opening of TOTO’s new $224 million manufacturing facility, the moment resonated far beyond the local community.

This state-of-the-art plant marks a defining milestone in American bathroom design — dramatically expanding production of American-made luxury one-piece toilets. By strengthening U.S. manufacturing, TOTO ensures these products are built closer to the people who specify, install, and enjoy them every day.

For decades, many of these high-end models traveled thousands of miles from Asia-based TOTO Group plants before reaching homes, hotels, and commercial projects throughout the Americas. Global disruptions often delayed shipments, pushing back remodeling timelines and forcing designers to seek substitutions. The new Georgia facility changes that narrative entirely — increasing TOTO’s regional manufacturing capacity by 150 percent and ensuring faster, more reliable delivery across North and South America.

Reliable Supply for Bathroom Remodeling

The three-story, over 363,000-square-foot facility is far more than a factory; it is a strategic investment in infrastructure designed to strengthen confidence in the availability of TOTO premium bathroom products. With an additional 300,000 units of annual capacity, TOTO now produces nearly one million luxury toilets each year in the Americas.

That scale is transformative, turning logistics into reliability. For homeowners, it means remodeling projects can move forward without last-minute substitutions. For designers, it ensures specifications are met, with the selected model and color delivered as promised. For builders and developers, it safeguards profitability on demanding project schedules.

In today’s global economy, where a single supply chain disruption can cascade into weeks of delays, TOTO’s decision to expand manufacturing in Georgia reflects a deliberate commitment: resilience is not optional — it is essential. By investing boldly, TOTO delivers certainty to every project.

Robotics and Innovation in U.S. Toilet Manufacturing

Walking the production floor, the role of technology is immediately clear. Thirty-four high-precision robots support tasks ranging from molding and glazing to inspection and finishing.

Six automated guided vehicles navigate the building, carrying toilets between workstations to streamline flow and reduce physical strain on employees.

Each unit receives a heat-resistant QR code, a small but powerful step that enables real-time tracking throughout production. That traceability allows TOTO engineers to monitor performance, identify potential issues, and act on insights with unusual speed.

The plant also introduces technology not found in any other facility across the TOTO Global Group: a tank bonding robot, jointly developed with an equipment manufacturer, that automates the precise assembly of one-piece toilets. Combined with high-pressure casting systems, which make it possible to produce larger and more intricate designs, the new TOTO factory expands options for luxury bathrooms while strengthening consistency and quality.

For architects and designers, these advances mean broader creative flexibility backed by the assurance that each product meets TOTO’s stringent standards. For homeowners, it translates into luxury one-piece toilets that combine elegance with quality and durability. And for builders, it provides confidence that scale can be achieved without sacrificing precision.

Sustainable Bathroom Products Built in Georgia

The new facility is also a case study in sustainable manufacturing. Energy-efficient systems run throughout the building, reducing electricity use. Water-conserving processes are embedded in daily operations, reflecting the company’s broader commitment to responsible resource use. By shifting production closer to customers, the plant cuts transport emissions that once came with transoceanic shipping.

The most significant sustainability milestone is still ahead. In 2027, the plant will install two advanced convection kilns designed with superior insulation and precise digital controls. Together, they are projected to reduce CO₂ emissions by 23 percent while also improving consistency in the finished product.

For homeowners making eco-conscious choices, designers specifying green projects, and developers working toward environmental certification, these sustainable manufacturing processes carry weight. They demonstrate that luxury and sustainability are no longer at odds; they can advance together, built into every stage of production.

A Long-Term Commitment to U.S.-Based Manufacturing

With the opening of its new Georgia facility, TOTO reaffirms a long-standing commitment to U.S.-based manufacturing. Since entering the American market in 1989 with its first California operations, TOTO has steadily expanded, launching its first domestic plant in Lakewood, Georgia in 1991, followed by the groundbreaking, state-of-the-art Morrow plant in 1996.

Now, on that historic site, TOTO’s new cutting-edge facility builds on this proud legacy, reinforcing TOTO’s foundation of innovation, quality, and growth.

Groundbreaking on the plant began in June 2023, construction concluded in November 2024, and production will commence in fall 2025.

Today, the plant sustains 420 local jobs and strengthens the company’s ability to serve both North and South America.

The decision to expand TOTO’s U.S. manufacturing footprint underscores confidence in a durable, premium bathroom market. According to the Harvard Joint Center for Housing Studies, U.S. homeowners spent more than $600 billion on remodeling in 2024, and expenditures are projected to remain elevated through 2026. Bathrooms are consistently at the center of this activity — the National Association of Home Builders reports that 65 percent of remodelers rank bathroom upgrades among the most frequent projects.

The National Kitchen & Bath Association’s 2025 Market Outlook further projects U.S. kitchen and bath revenues at $235 billion, with professional-led renovations expected to grow as homeowners continue investing in complex, specification-driven upgrades. Importantly, the 2024 Cost vs. Value Report from Remodeling magazine shows that a midrange bathroom remodel recoups about 74 percent of its cost on resale, among the highest returns of any home project.

As a centerpiece of bathroom design, premium one-piece toilets enhance both the everyday experience and the resale appeal that drives this strong return. By investing at scale in domestic production, TOTO positions itself to meet this robust demand reliably while strengthening local economies and reinforcing its leadership in premium bathroom design.

Elevating Everyday Life Through Luxury Toilets

The products emerging from TOTO’s Georgia facility are anything but ordinary. The luxury one-piece toilets crafted here are meticulously engineered to unite performance, design, sustainability, and wellness.

Further, at the heart of TOTO’s WASHLET+ models is the seamless integration of its WASHLET bidet seats with high-performance, luxury one-piece toilets — concealing all water and electrical connections for a sleek, elegant look.

This elegant design delivers powerful flushing performance and advanced water-saving technologies, while the WASHLET itself enhances daily wellness and hygiene through soothing warm-water cleansing, personalized comfort, and a refreshingly wellness-focused bathroom experience. WASHLET+ embodies TOTO’s holistic philosophy: elevating comfort and cleanliness, promoting well-being, and conserving precious resources.

For homeowners, that means a bathroom that feels restorative, a place where daily routines become a form of self-care. For designers, it means specifying sustainable bathroom products that satisfy both aesthetics and technical requirements. And for builders, it means access to reliable, high-value products that align with evolving expectations for luxury living.

Why American-Made Toilets Matter Now

The $224 million Georgia facility is more than a plant; it is a statement about what U.S. toilet manufacturing can achieve in a globalized, uncertain economy. By combining advanced robotics, sustainable practices, and significant scale, TOTO demonstrates that efficiency and craftsmanship can coexist — and that proximity to customers is essential.

For the end user, the implications are straightforward: faster timelines, dependable specifications, and products that align with both lifestyle and environmental values. For the industry, it sets a new standard for how premium bathroom fixtures should be made and delivered.

In a market where timing, quality, and trust define success, TOTO’s Georgia facility delivers all three. It is an investment in infrastructure, in sustainability, and in the confidence that every project — from a single bathroom renovation to a multi-unit development — deserves to move forward with precision and reliability.

Explore the Future of American-Made Toilets

TOTO’s expansion in Georgia is not only about increasing output. It is about aligning U.S. luxury one-piece toilet manufacturing with the needs of homeowners, designers, and builders who expect more: more reliability, more sustainability, and the assurance that the products they trust will be there when their remodeling projects demand them.